When the temperature starts to drop and the nights get longer, businesses the world over begin to think of Christmas, and how best to market the holiday. For many a quick "Xmas Sale" might suffice, but for those who go the extra mile a little Christmas cheer can add a lot to the bottom line. This is the approach taken by online poker room Betfair Poker with their "The 12 Plays of Christmas" promo. The promo intro, built in flash and entertainingly displayed as a "Cook Book", can be found at http://www3.betfairpoker.com/adhoc/itemId/i65770161/index.html? The room offers a number of bonuses and promos to get players into the holiday spirit.


