World Poker Tour Expands Brand In Europe

World Poker Tour Enterprises, Incorporated, the parent company of the global poker success story that is the World Poker Tour, has recently made a deal to expand its marketing reach into Europe with Granada Ventures. Granada Venture is part of an influential group of TV networks that broadcast in the United Kingdom, the ITV.WPTE’s vide president of Global Consumer Products, Andrea Green, says that Granada Ventures is a prefect match for the World Poker Tour and is looking forward to good things to come from the relationship. As the WPT has seen, Europe has been very receptive to the WPT brand products, and good things are expected of the additional muscle that Granada Ventures will be able to put behind them.